ClarityScore
TM
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Name
Email Address
Mobile number
Mobile number
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1
Do you spend at least 7% of your turnover on marketing initiatives?
No
Yes
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2
Do you regularly review data to understand customer behaviour so you can segment and automate your marketing?
No
Yes
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3
Do you have a CRM or sales tracking system that automates appointment booking and follow-ups for new leads?
No
Yes
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4
Would you describe your sales process as being defined and streamlined?
No
Yes
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5
Does your website engage visitors and generate a consistent flow of leads?
No
Yes
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6
Would you consider your brand identity to be unique and a leader in your industry?
No
Yes
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7
Do you have a content marketing plan for the year ahead?
No
Yes
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8
Do you have videos, articles, downloads, etc., that generate regular leads for your business?
No
Yes
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9
Are you confidently running paid media campaigns and understand their impact?
No
Yes
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10
Do you measure the average cost to generate a lead?
No
Yes
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11
Do you offer free content, promotions or incentives in exchange for an email address or contact details?
No
Yes
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12
Do you have a way to automatically send email or SMS reminders or follow ups?
No
Yes
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13
Would you say you have a social media strategy and post content regularly?
No
Yes
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14
Does your social media content align with wider company goals?
No
Yes
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15
Do you know how to influence your Google rankings through SEO-driven content?
No
Yes
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16
Are you confident in optimising your website’s speed and performance to improve organic visibility?
No
Yes
Mobile number
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